Blog: Ad Spend Projected, by Format

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According to ZenithOptimedia, here is a projected of Global Ad Spend.

Contribution to global growth in ad spend by medium 2014-2017 

Medium US$ million
Mobile internet      47,539
Television      17,641
Desktop internet      14,097
Outdoor        3,610
Radio        2,048
Cinema          341
Magazines -      2,677
Newspapers -      6,187

 



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