Friday Again Today.
This week went by so fast!
Texworld show took place at Javits Center from Monday Jan 14th to Wednesday 16th, and many suppliers, especially from Asia, Taiwan /China / Korea, showed their new fabric lines for SS'14.
Visitors from different parts of US and also Europe attended. Many Global Apparel Manufacturings. Also my brother, Claudio Di Lauro,who works for a Yarn Company, as export manager in Italy, called TECHFIL srl, arrived from Florence, to meet with new customers and take a look to the new Trends at the Texworld show.
Trade shows are very interesting to understand the market that is always changing. Infact we met with our usual customers, and many new ones. Big request for Natural fibers again, like Linen ,Cotton, plus the Artificial ones: Tencel , Modal , Cupro, in substitution of Silk. Tencel fabrics now more used also for professional clothing instead of Polyester and Cotton, because the strongest possible tenacity rating of all cellulose fibers and reduced bacterial growth give excellent performances. Only 1% of consume of water used to grow compared to conventional cotton.
Then different washing treatments , special prints, enzyme dying process to obtain vintage look. In a World full of possibility ,ruin nothing,waste nothng,take in everything , even if it means getting lost.
We met with big Brands like: Brooks Borthers ,Armani Exchange, Coach, Anthropologie, Tanner, Erin Fetherston...plus many other smaller designers.
The most interesting quote from the trends catalogue that remained in my mind : " Man cannot live without searching for what is beautiful" , so even though there are tough periods for the economy in every field, and Textile fabric prices and quantity had to change for a while, there is still a part of the market that requires quality and beauty. Many customers are ready to pay for it again. It's comforting to see how we can't resist too long without it.
My brother really had a good time this week by the way,exploring NYC in the free time, and getting interesting connections to bring back to Europe.
On his way to the airport he said" What an amazing city ! The highest selection of everything from everywhere in the World , all on a island !" ...Here the drawing he left on my desk...Have a good weekend everybody !
