Would the Medici Family invest in Bitcoin? Why Digital Real-estate, Commodities and Currencies are part of the New Renaissance

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Entrepreneurship and financial wisdom go hand in hand. Risk and reward are at the basis of human success. The Medici family took serious entrepreneurial and financial risks from the 13th to the 15th century. They were merchants and became bankers and rulers. With their financial wisdom, they empowered scientists and artists to change the world. This was the Renaissance! I spent the first 21 years of my life in Florence, the capital of the Renaissance. It greatly influenced my perspective in life and business.


Florence, capital of renaissance and my home town.


I spent the last 23 years of my life in New York City. If you walk on 6th Avenue above 42nd street in Manhattan, you will see an incredible sequence of skyscrapers. All this real-estate was built with the support and credit of massive financial institutions. Architects and real-estate developers rely on the wisdom and tools available through those financial institutions. Without sophisticated financial tools, none of those skyscrapers could have been built!


My Midtown, New York City, Manhattan.

Every entrepreneur, regardless of location, gender, age and income, needs financial understanding and wisdom, or they will be unable to stay in business. The same values apply for the Medici Family during the Renaissance or to a young entrepreneur in current time! In today's world, there are new factors that can facilitate personal and business developments:

A) Real-estate can be digital. Every person in the world, regardless of location, age, gender and income, can create their own “Digital Real-estate”, generate revenues, rent it, sell it, develop it, execute mergers and acquisitions and more.

B) Today's financial wisdom lays in the understanding of the Blockchain and open-source projects like Bitcoin, Litecoin and many other digital currencies. I invite you to read one of my latest articles: Digital Literacy with Bitcoin & Mozilla Phone; Vocational training for Women's Financial Sustainability.


Suggesting a 13-year-old girl from a developing country with low income and no financial sustainability that she should go to college is the equivalent to suggest I become an astronaut. It can happen, but it can also be pure Utopia. In today's world, there is very little room for Utopia, especially when it comes to the life of a young woman with low income in a developing country. This is why it's my priority to find a solution to this and resolve the issue of financial sustainability for young female from developing countries before they are engaged or married.


Picture courtesy of Angela Shah, Newsweek - The Daily Beast.


Educating a 13-year-old girl from a developing country about digital real-estate, commodities and currencies can be done with very minimal costs and incredible return on investment. This return on investment will provide her with the sustainability and financial freedom to go to college. Film Annex and Women's Annex Foundation have achieved incredible results that are well documented on the Women's Annex Foundation website and here below:

  • Average cost to connect a female student to the internet: $13/year.

  • 2,900 top female students from Afghanistan, Pakistan, and Egypt are generating up to $3.84/person/day.  The top earners have the potential for a yearly income of $1,401 that is 55% higher than the national average of $900/year.

By doing so, we are also able to connect these young women to the rest of the world, seeking the direct collaboration of major international Consumer Product companies who will benefit from their digital expertise. The companies can grow their understanding of the international markets and with it, their sales. Here are a few words on: Why Consumer Product companies should support Women's Digital Literacy, Sustainability and Community Building.

Going back to the Medici family, I can assure you that Cosimo and Lorenzo De Medici today would be managing and investing in Bitcoin and digital currency platforms like www.BitSovereign.com. In fact, the Bitcoin of today could be compared, in some aspects, to the Florin of the Renaissance, and the Blockchain of today could be compared to the Medici Banking network built by the Medici 700 years ago. The difference are 700 hundreds years of technology and an open-source development that is NOT controlled by one entity, but by the collective brain power of tens of thousands of software developers.


Cosimo De Medici, portrait by Bronzino.


Lorenzo De Medici, portrait by Bronzino.


Film Annex, as of February 1st, 2014, was the first company in the world to reward its user base of 300,000 in Bitcoin only, abandoning payments in US Dollars and other fiat currencies. Read more here.



If you are not part of the Film Annex and Women's Annex family, please help me support Women's Annex Foundation and register at Women's Annex today by clicking here.

Thanks for reading.

Francesco Rulli

About the author


Wikipedia Info Skin in the game @bitLanders Where social media meets the gaming Universe & positive self expression. Founding board member of @WomensAnnex Foundation supporting Women's Digital Literacy, Sustainability, and Community Building. Founder and President of MTI New York Board member @GMRF…

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