Should I be an affiliate or should I create my own products?

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ClickBank - It's all about metrics

The answer to this question comes back around to you...what do you want out of your online money making experience?

 

  1. Do you just want to make some extra money on the side?
  2. Do you want to build a long term business that will be around for years to come and allow you to quit your job and work for yourself?

 

Now to be fair...both options can be done by both affiliates and product creators, it's just that the chances of success are vastly different.

Affiliate marketing is when you promote other peoples products in exchange for a commission on the sale. All you do is promote and get paid. You are giving the customer you referred to the vendor in exchange for a referral fee.

Doing this you can make some very good money, but the most important aspect to understand is that you are not building your own business by doing this...you are building vendors business whose product you are promoting.

This is fine if you are just looking for some extra money, but not a good thing if you are looking to build your own business for the long term.

What happens if the vendor stops paying? Or takes the product down? Or tells you that you can't promote it any more?

It happens every day.

Now, being a product creator on the other hand has it's own set of issues.

It takes a lot more effort and time to research, create the product, write the sales letter, set up the payment processor and generally get the business off the ground.

This scares many people off.

The good news is that when you are the product creator (vendor), you own everything that happens in your business. The profits, the customers, the email lists, the future.

AND you can let affiliates promote your product and then you pay them a commission for any sales they refer.

Instead of being one affiliate promoting someone else's product, you get to be the vendor with multiple affiliates promoting your product.

And that's in addition to your own promotional efforts.

Ultimately, the choice is yours...affiliate or product creator, but if you want to know what I would do ...

 

I would do BOTH.

 

I would be a product creator first and foremost building a business I can control and then use my customer and email lists to promote some affiliate products that I think they would be interested in for additional income on TOP of what my own products produce.

Then you can have the best of both worlds.

Talk soon,

Tanner Larsson & Los Silva



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