This thriller story begins with the life of the modeling girls. Lusiana is a model who returns to California after a modeling stint abroad. She is received by the modeling agency and is soon drugged and operated upon. Her dead body is soon found. Joseph is a photographer working for a newspaper run by Peter. He is a photographer in a beauty show run by a rich industrialist, Oberoi, which was won by Nancy, Sandra and Blessy.
He becomes professionally involved with Blessy and Sandra while romantically involved with Nancy. Soon Sandra’s deadbody turns up and he becomes the main suspect in the murder investigation and is on the run from police. As his face is plastered in wanted ads all over the city and police watching Nancy’s house, he goes to meet Blessy.
Blessy, who always considered Joseph as her brother as he was always nice to her, helps him and lets him stay in her apartment. The next morning, when Joseph wakes up and turn on the tap, the water is bloody red and he hears screaming coming from the apartment water tank. He goes to investigate when a group of people are gathered around the tank and is shocked to find Blessy’s bloody body inside the tank. Soon people recognize him from the wanted ad and mistakenly think that he murdered Blessy. He is once again on the run from police for the murders.
He starts to investigate the murders and deduce that the only thing the two girls had in common, apart from him, was the modeling agency. When he secretively meets up with Nancy, he finds a small scratch on her body. Remembering that the other two girls had the same scratch, he questions her. Although she doesn’t remember how she got it, she remembers that she didn’t have one before she left on a photo shoot abroad for the agency. She also finds it strange that she was unconscious for a few hours during the shoot but cannot remember what happened.
They eventually find out that Oberoi has an immoral business through his modeling agency. He drugs the models during the photo shoot abroad, operates them and smuggles diamonds into U.S using their bodies. When the models return to U.S, they again drug the model and take it out and kill the girl.
Joseph gets captured by Oberoi’s gangsters but with the help of his editor and his girlfriend, he has already got the truth out. Before Oberoi can kill Joseph, they hear the police siren coming towards him. Oberoi, an possessed diamond collector, rather than get caught and go to prison, eats his own diamonds and commits suicide.
