You have probably heard this many times before by top affiliate marketers: "the money is in the list". In reality, more than 70% of your visitors will never return to your site again.Email marketing averages a return on investment (ROI) of $40 for every $1 spent, banner ads ($2) and keyword ads ($17).
The big question is how do we turn our traffic into subscribers? As long as you have something valuable to offer your subscribers, there's one thing you can do that will immediately boost your opt-in rate by at least 300%. The answer is "popups".We all hate popups because they ruin the user experience of a site. But what if the visitor were only presented to your popup once? Modern popup plugins can now leave a "cookie" that makes this possible.I recently decided to test this on As a result, my opt-in rate increased by more than 600%! First I tried out a free wordpress plugin called "Cliftons Lighbox" which was the only free plugin I could find that had a video opt-in feature. The plugin had a nice design and I immediately increased my opt-in rate by 600%. The only problem with this plugin was the lack of a redirect feature. I realized that almost 30% of my new subscribers didn't go to their inbox to click the confirmation link because they were not told to on a "thank you page". Therefore if you are using double opt-in or simply want more control over design and functions you'll probably need a paid plugin in like Popup Domination. A lower priced alternative worth considering is Ninja Popups. ( just search on google NB. If you are using Aweber, then this plugin works fine. With Getresponce I personally had some problems connecting via API.