Innovation and expediency is the key to success, of course these features are more needed when it comes to the fast-paced internet and online circulation and browsing and elusive attentions that are fixed on some specific targets to find or look at. Whenever I am browsing, nothing can divert my attention to other staff but it is something relative; I mean it depends on when, which site, where and what I am looking at. These are all questions that altitude digital platform has considered and has thought about to make the impression at the right place and in the right time. The significant points one has to have in mind when he thinks about Ad Bidding and Altitude Digital has tried to point out here are worth being aware of.    

1. Find the Right Advertising Bidding

        Data searches to show advertising optimization may not be entirely available to you on every single real time bidding platform. Something you should consider and here Moore helped you more. “Moore points out that segmented data often means loss of long-tail information that could be useful when targeting customers.” Another point he says one should consider is the right timing of ads being served on an advertising network. And also points out, learning where your ads were served could help you be more strategic with future purchases through online ad networks. Finally, Moore suggests learning what the “true cost” of each ad is. (This impacts your campaign in two ways. First, you lose visibility into the true cost of the campaign in terms of the cost-per-impression, click, or acquisition.)

2. Altitude Digital to Embed Video Ads on Facebook and Twitter

           Here is what it comes true about expediency. And this is the feature companies should think about if they want to reach out to larger potential or targeted customers in terms of online ads. It is mentioned in the site that “Altitude Digital, will deliver video advertisements to social media sites such as Facebook and Twitter. The company optimizes and monetizes online video content by providing publishers with a real-time bidding video platform called Visualtising. Brian Allen, director of video syndication at Altitude Digital, said that the company will deliver video ads directly to news feeds this year and will integrate ads into Twitter streams. Because of access to publicly shared information, such as “likes,” Altitude Digital is able to tailor ads to specific demographics to ensure that the videos will actually be watched.”

 

3. Altitude Digital Focuses on Online Advertising Corporate Philanthropy

         The other asset sets this platform apart is the philanthropic attitude, something you will be proud of when you find yourself in a way related to this community-caring platform. “ Altitude Digital’s Joe Salvador explains how Altitude Digital gives back to the Colorado community. It is all about helping Ashley Moser, a woman who was paralyzed in the Aurora, Colorado Theater shooting in the summer of 2012. The Altitude Digital team not only donated money to replace the floors in Moser’s home, they also helped install the flooring to make her home handicapped accessible. Recently, they have been a part of some really heartwarming things that not only were great for them as a team but helped build the community and make sure they understand that we really care.” Salvador explains that, by getting involved in the community, the Altitude Digital team can show that they care about more than just the bottom line of the business.